Good product knowledge is invaluable to a company due to it being a contributor to the growth and sustainability of an organisation. Product knowledge is an important sales skill and equates to higher profits and revenues as knowledgeable employees are able to build stronger relationships with customers through their accuracy of specific products, therefore gaining their trust. The advantage of the latter methods is that it helps in faster stock consumption. Product knowledge is the most important tool for closing sales. The importance of product knowledge in sales is more than just being able to spit out facts and specs. The Mastering Product Knowledge Waitstaff Training Workshop from Service That Sells is focused on increasing sales through excellent product knowledge. The Importance of Excellent Product/Service Knowledge in Customer Service Increase Sales. 3 quick ways to boost your product knowledge by Michele McGovern March 8, 2011 Comments (0) The more you know about your company’s products and/or services, the faster and more likely you’ll make customers happy. Make certain they understand that the product online training will help them do their jobs more effectively and improve the service they provide to your customers. As improving the quality of the product requires deep knowledge of manufacturing, many companies prefer their product managers to have a degree in engineering as well as an MBA.However, many product managers are also chosen because … Although the facts and figures are important, it is necessary to widen the view. It goes much deeper than that. Product knowledge does increase sales in a very major way as the customer only purchase products in which they get a defined composition that helps them understand the functions of the product. Importance of Product Knowledge. Demonstrate the Relevance; Repeat the essential information; Reinforce the learning; Review the impact Out of the many tasks given to the marketing department, one of them involves improving product quality. It teaches servers the importance of knowing details of every item on the menu. keys for So there we have it, how to improve product knowledge in 7 days, by using the 4 steps to increase memory and retention. Product knowledge training is commonplace in many organizations. In some cases, it could be Buy-One-Get-One or Buy 3 get 1 or any other combination. Without the product knowledge, they will assume that the product may be of poor quality hence the lack of detailed definition. Product Knowledge. team training topics -product/service knowledge -market/industry orientation -company orientation -selling skills -time management -specialized topic well designed training program -analyze team needs -set training objectives -timely & effective implementation -review ? To ensure that your product knowledge online training is actually effective you should assess your employees from time to time. The free product could be of a different kind or it could be of some kind. One of the major sales barriers for engineering products is their prospect customer’s lack of in-depth knowledge of how the products work. Creating valuable product information content, as part of your marketing strategy, can improve your offering in a way that will boost not only customer satisfaction, but your bottom line as well. Test employee knowledge with targeted assessments. One of the most prominent advantages of having thorough product knowledge in customer service is increasing sales. For one, you want to know how your product … It instills faith, trust, and respect in the customer, which creates a positive customer experience. Download the Case Study. Improve Product Knowledge with Online Training. This is a job more precisely for the product manager. See how our product knowledge training solutions helped a leading global media company train their employees across the world. Giving away a free product with the product is also one of the strategies of the Sales increase. Some companies release one or two new products a year, whereas others have so many different products that getting new hires up to speed can turn into a nightmare. Of an organisation and figures are important, it could be of poor quality hence lack. Knowing details of every item on the menu how the products work the product! The customer, which creates a positive customer experience the latter methods is that it helps in faster consumption! 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